Why Listening is Key to Organizational Success with Julian Treasure

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About this Episode

Julian Treasure is a sound and communication expert whose mission is to help people and organizations to listen better and create healthier and more effective sound, including speaking. He is author of the books How to be Heard and Sound Business. Collectively, Julian’s five TED Talks have garnered over 100 million views. How to speak so that people want to listen is in the top 10 TED talks of all time. His talks offer actionable insights and strategies for business effectiveness, particularly for those in sales or leadership roles, as well as enriching relationships at work and at home.

His presenting skills and innovative use of sound make his talks visceral and potent experiences that are always highly rated by delegates. In addition to keynote speeches, Julian can also arrange structured training or workshops for your company. Listen in as Julian discusses his fascinating journey into the world of sound, why becoming a better listener makes you a better speaker by default, why listening seems like such an elusive skill, bad habits to eradicate if you want to be a better listener, and how organizations can use listening to benefit all parties.

Key Takeaways from this Episode

  • In general, as human beings, we’re much more concerned with being heard than with listening to other people.
  • The way I speak affects the way you listen; the way you listen affects the way I speak; and so on and so on.It’s a dynamic process.
  •  If you want to be a powerful speaker, the first thing to learn is how to listen.
  •  Listening is often confused with hearing, and it’s taken as a capability.Listening is not a capability; it’s a skill. It’s a skill that you can practice and master.
  • Not being open to hearing the good and the bad can be disastrous in any organization. If you can’t listen to countervailing opinions, if you can’t listen to potential warning signs, the whole thing can fall apart.
  • The office of the future very much is about activity-based working. It’s more about meetings than it is about solo working. And it needs to have a real emphasis on quality, wellbeing, and technology.

Show Breakdown

  • [00:50] Julian’s background
  • [06:57] Why we’re more concerned more with being heard than with listening to other people
  • [10:22] Why listening is such a hard skill to attain
  • [14:10] How to keep yourself in check if find yourself waiting to speak rather than listening intently
  • [19:31] The difference between listening and listening for the sake of waiting to respond
  • [24:59] How organizations should listen to their employees
  • [31:20] How to incorporate listening into written communication(i.e. email)
  • [37:05] Why sound is so important in the workplace


Julian Treasure

Julian Treasure is a sought-after and top-rated international speaker. Collectively his five (yes five) TED talks on various aspects of sound and communication have been viewed more than 80 million times. His talk How To Speak So That People Want To Listen is in the top 10 TED talks of all time.

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